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“When you are inspired by some great purpose, some extraordinary project, all your thoughts break their bonds: Your mind transcends limitations, your consciousness expands in every direction, and you find yourself in a new, great, and wonderful world. Dormant forces, faculties and talents become alive, and your discover yourself to be a greater person by far than you ever dreamed yourself to be.” -Patanjali (author and yogi)

Sales at it’s simplest is a communication process says Zig Ziglar, one of the world’s leading sales training coaches. According to Zig Ziglar, you need a process to be successful in sales.

In sales, your best bet is to appeal to your prospect’s and client’s emotions. Forget about the logic (for the most part) as it comes in a distant second to emotions. The following story is about how powerful emotions can be. Some college students experimented with this and the results are astounding.

“It is your work in life that is the ultimate seduction.” — Pablo Picasso

The bottom line is that if you’re not closing sales, you’re not making money. It won’t be long before you’re out of a job. Unfortunately, many salespeople don’t know how to close the deal. Or they try to close too early.

The first time I heard of being in ‘the zone’ it was from an athlete who described a run they had taken where everything was perfect — the speed, the temperature, their breath, their body with ease and elegance, moving down the path. The zone can be achieved in all things — sports, writing, selling — and is something we all would do well to strive for.

The Auto University Defined

In his household Zig Ziglar was the only one who liked to play golf. He tells the following story about one hole he played with his less than enthusiastic son.

A true story about being humorous

The business driven by sales will only succeed in accordance with the quality of the sales team. A successful sales team takes work to create and maintain, there must be training and development to increase skills and confidence level of the team. Any good sales department must also have a good group of trainers as well, those who can coach the sales staff, and these trainers must also receive training.